Josephine Wong
Lead UX Designer · 15 Years
San Bruno, CA

I design connected experiences across physical and digital environments, transforming complex systems into intuitive products people enjoy using. With 5 years of interior architecture background and 15 years of product design, I've led discovery, prototyping, and end-to-end design for large-scale retail experiences at Sam's Club and Intuit. I enjoy exploring what's next through research, experimentation, storytelling, and cross-functional collaboration to create meaningful experiences that deliver value for both customers and the business.

Figma Interaction Design Design Systems User Research Usability Testing Information Architecture Mobile (iOS & Android) Accessibility (WCAG 2.1) A/B & Multivariate Testing Journey Mapping Design Thinking Workshop Facilitation Prototyping Cross-functional Leadership AI Product Exploration
Walmart Global eCommerce · Sam's Club San Bruno, CA · 2016 – Present
Senior UX Designer · 2021 – Present
Visual Designer · 2016 – 2021
  • Checkout & Payments: Lead designer. Generated $5.5M annualized incremental GMV by redesigning checkout across iOS, Android, mWeb, and desktop — improving conversion +0.11% through streamlined payment management, hierarchy testing, and behavioral analysis. Led Glass Migration across checkout, payment, wallet, and account platforms.
  • Returns & Fulfillment: Lead designer. Positioned up to 60% of returns to shift to mobile by defining app-native returns UX strategy across multiple rounds of research and usability testing. Led cross-functional workshops for the Global Internal Fulfillment (GIF) associate app — end-to-end picking, staging, and dispensing workflows.
  • Scan & Go: Dedicated designer for multiple features supporting 1M+ monthly transactions — including multi-transaction support, shrink reduction enhancements, and Aisle Location Search, achieving 90+ NPS at rollout while exceeding shrink-reduction targets.
  • Accessibility & Platform: Lead designer. Established scalable WCAG-compliant design foundations and reusable templates across transactions and platforms, reducing rework and enabling smooth Glass Migration.
  • Innovation & Leadership: Lead designer. Filed design patent for secured digital membership card. Organized and hosted AI Hackathon producing AI-driven member and business solutions. Mentored junior and associate designers. Facilitated cross-functional strategy workshops with product, engineering, and operations.
Intuit · QuickBooks Apps Mountain View, CA
Visual / UI Designer 2012 – 2015
  • Designed for QuickBooks and GoPayment across iOS and Android — building components, interaction patterns, and visual frameworks that improved customers' financial lives at scale.
  • Drove customer research to validate designs and evolve brand guidelines, visual frameworks, and digital asset libraries across platforms.
Dealishes Sunnyvale, CA · 2012
Lead Visual Interaction Designer
Solo designer for the entire app at a foodie startup. Redesigned iOS app from v1.0 to v2.0, growing active users from 3,700 to 6,900.
Intuit Menlo Park, CA · 2010 – 2011
Production / Visual Designer
Created website templates and design assets for Intuit Website Services, WebListing, and GoPayments. Produced mockups, icons, and spot graphics informed by AB and multivariate tests.
KO Architects Palo Alto, CA · 2008 – 2010
Interior Architect
Construction documents, space planning, floor plans, elevations, sections, and 3D sketches for commercial and residential projects.
Team 7 International San Francisco, CA · 2006 – 2008
Interior Designer
Designed hospitality and cultural spaces across Asia — hotels, restaurants, and a cultural center. Produced portfolio layouts in book and interior design magazine formats.
San Jose State University
B.F.A., Interior Design
San Jose, CA

English (native) · Cantonese (fluent) · Mandarin Chinese (fluent)