Design starts with people.

Every decision begins with understanding real human needs.

View selected work ↓ Let's collaborate →
$5.5M GMV · one checkout redesign
1M+ Monthly Scan & Go transactions
100M+ People reached
15 yrs UX & spatial design
3 yrs Intuit QuickBooks Mobile
GoPayment · Intuit mobile payments
Top 50 Walmart Innovation Jam
>20% Shrink reduction goal exceeded
+0.11% Checkout conversion lift
10 yrs Sam's Club · Walmart
$5.5M GMV · one checkout redesign
1M+ Monthly Scan & Go transactions
100M+ People reached
15 yrs UX & spatial design
3 yrs Intuit QuickBooks Mobile
GoPayment · Intuit mobile payments
Top 50 Walmart Innovation Jam
>20% Shrink reduction goal exceeded
+0.11% Checkout conversion lift
10 yrs Sam's Club · Walmart

Selected work

In progress · 2025–2026
Sam's Club · Walmart, US
Global Fulfillment

Redesigned the internal tool that runs Sam's Club curbside — from order notification to member handoff. End-to-end physical-digital workflow.

NPS ↑
Member satisfaction goal
600+
Sam's Club locations
6 mo
My engagement
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eCommerce Checkout redesign
Live · 2023–2026
Sam's Club · Walmart, US
eCommerce Checkout

Led checkout and payment redesign — including platform migration across mobile and desktop. Mentored an associate designer throughout.

+0.11%
Checkout conversion lift
$5.5M
Incremental annualized GMV
100%
Ramped on mobile & desktop
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Live · 2022–2025
Sam's Club · Walmart, US
Scan & Go

Shipped feature releases for Sam's Club in-store mobile checkout, including multi-transaction support and shrink reduction that exceeded target.

1M+
Monthly transactions
>20%
Shrink reduction — exceeded goal
$50
Avg order value
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Spring 2026
Sam's Club · Walmart Innovation, US
SNG Watch Companion

Led a team of 4 engineers to design an AI-powered Apple Watch companion for Scan & Go — moving real-time checkout reassurance from your phone to your wrist. Top 50 company-wide.

Top 50
Company-wide ranking
Team of 5
1 designer · 4 engineers
AI-first
Tools & concept
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About

Josephine Wong

Connecting the dots.

From physical spaces to digital experiences, I connect customer needs, stakeholder perspectives, and business goals to turn complexity into clarity. Whether facilitating workshops, synthesizing research, or leveraging AI to uncover patterns, I enjoy bringing people together to build products that matter.

Empathy-driven Research-led Data-informed Systems thinker Highly collaborative Physical-digital UX Design leadership
2022–Now
Senior UX Designer
Walmart Inc. · Sam's Club
2016–2022
Visual Designer
Walmart Inc. · Sam's Club
2013–2016
Visual Designer
Intuit · QuickBooks Mobile · GoPayment
2011–2012
Lead Designer
Dealishes, INC.
2010–2011
Associate Visual Designer
Intuit · Global Market
2005–2010
Interior Architect
Commercial + Residential
View Resume ↓

What I bring to the table

01
Research & Discovery
User interviewsDiary studies Field researchUsability testing Journey mappingA/B testing
02
Design & Systems
FigmaPrototyping Design systemsInformation architecture Interaction designWCAG 2.1
03
Physical & Operational UX
Space planningPhysical-digital workflows In-store UXOmnichannel Construction docs
04
Commerce & Finance UX
Cart & checkoutPayment flows Membership UXMobile finance Conversion optimization
05
Strategy & Leadership
Cross-functional collabStakeholder comms Design mentorshipRoadmap planning Enterprise delivery
06
AI & Innovation
AI product conceptsDesign storytelling Innovation facilitationConcept sprints Future retail strategy

Let's build something meaningful.

Whether you're growing a product, improving an experience, or tackling a complex challenge, I'd love to hear what you're working on.

Email me LinkedIn →